geo-experiments

Here are 6 public repositories matching this topic...

igerber / diff-diff

Difference-in-Differences causal inference in Python. Callaway-Sant'Anna, Synthetic DiD, Honest DiD, event studies. sklearn-like API, validated against R.

data-science statistics analytics economics econometrics sensitivity-analysis causal-inference treatment-effects synthetic-control panel-data did event-study marketing-analytics survey-design difference-in-differences geo-experiments staggered-adoption parallel-trends

Updated Aug 24, 2026
Python

google / trimmed_match

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This Python library implements Trimmed Match for analyzing randomized paired geo experiments and also implements Trimmed Match Design for designing randomized paired geo experiments.

causal-inference abtest experimental-design robust-statistics geo-experiments iroas

Updated Jun 1, 2023
Python

getrecast / geolift-simulation-study

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Testing open source geo-experimentation tools for our readers

time-series causal-inference synthetic-data geo-experiments synthetic-control-method incrementality-testing

Updated Jun 15, 2026
Python

lifesight / awesome-marketing-measurement

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A curated, vendor-neutral list of tools, libraries, research, and resources for measuring marketing effectiveness — MMM, incrementality, causal inference, and attribution.

awesome attribution awesome-list causal-inference mmm marketing-analytics marketing-mix-modeling incrementality geo-experiments marketing-measurement

Updated Jun 9, 2026

dustintdn / geo-incrementality-experiment

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Causal geo-experiment measuring incremental campaign lift with Bayesian structural time series (CausalImpact)

python time-series causal-inference a-b-testing marketing-analytics causal-impact geo-experiments geo-experiment

Updated Jul 22, 2026
Jupyter Notebook

Entejar / geo-lift-benchmark

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Benchmarking geo-lift estimators for ad incrementality: TBR, synthetic control, and TWFE DiD under simulated geo-panel experiments

ab-testing causal-inference incrementality geo-experiments synthetic-control-method

Updated Jul 17, 2026
Python

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